Getting More Out of LinkedIn (Webinar)

Are you making the most of this powerful networking platform? In this session, you’ll talk through the basics and dig deeper to ensure you are getting more out of your LinkedIn.

You’ll discuss optimizing your account, the power of LinkedIn search, the importance of personalizing your connection requests, ways to think about content, the importance of engaging with your audience, navigating your analytics and more.

By the end of this session, participants will be able to:

• Optimize your LinkedIn profile to clearly communicate who you are and what you do
• Use LinkedIn search more effectively to find people, opportunities, and insights
• Write connection requests that increase acceptance and meaningful conversations
• Develop a content approach that fits LinkedIn’s norms and your goals
• Interpret LinkedIn analytics to understand what’s working and what isn’t

Registration: $99 WEDC waives registration fee for qualifying small businesses.

You must meet one of the requirements to apply for this:

1. Small Business: An owner, employee, or staff member of a WI-based business currently operating (no pre-venture) as a for-profit with less than 500 employees.​​​
2. ​MSBB Recipient: An owner, employee, or staff member of an organization that received a Main Street Bounceback Grant in 2021 or 2022.

If you have any questions about this waived opportunity, please email the UW-Stevens Point Small Business Development Center at uwspce-sbdc@uwsp.edu​.

Click here for information and registration.